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TomTom to power sPARK’s parking app

Amsterdam, The Netherlands, 16 April 2018   Starting immediately, TomTom’s (TOM2) online services and live traffic data will be integrated into sPARK Parking Technologies Ltd’s Polly app, which is designed to assist drivers in finding the best parking spaces near their destination. The Polly app is currently available in several cities in France and Israel – including Paris, Metz, Jerusalem and Tel Aviv – with more countries and cities expected to launch this year.


Polly combines a driver's navigation and parking journey into one seamless experience. The accuracy and breadth of TomTom’s location data, as part of this app, will optimise the identification of available parking spaces and find the smartest way to get there.


“Drivers want to save time and money when they are searching for on-street parking spaces, so the accuracy and coverage of TomTom’s location data were key factors in our desire to work with them,” says Zohar Bali, CEO and Co-Founder of sPARK.  “By choosing TomTom, we’re able to advance sPARK as a trusted smart parking solution provider.”


“TomTom is transforming mobility across the world,” explains Anders Truelsen, Managing Director of TomTom’s Enterprise Business. “We are pleased to work with sPARK to make their app a success, and see this collaboration as yet another example of how TomTom’s technology is making people’s lives easier.”

About TomTom

TomTom created the easy-to-use navigation device, one of the most influential inventions of all time. Since then, we have grown from a start-up, into a global technology company.


We design and develop innovative navigation products, software and services, that power hundreds of millions of applications across the globe. This includes industry-leading location-based and mapmaking technologies, embedded automotive navigation solutions; portable navigation devices and apps, and the most advanced telematics fleet management and connected car services.


Combining our own R&D expertise with business and technology partnerships, we continue to shape the future, leading the way with autonomous driving, smart mobility and smarter cities.


Headquartered in Amsterdam with offices in 37 countries, we offer advanced digital maps that cover 142 countries, and our hyper-detailed and real-time TomTom Traffic information service reaches more than five billion people in 69 countries.

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